There’s something so special about a home salon - it’s a perfect mix of professionalism and personal touch, where clients feel truly at ease while getting pampered. Recently, I had the pleasure of capturing some branding content for Charlotte Shadrake Hair, at her stunning home salon in Fleet, and the experience was nothing short of inspiring!
A Space That Feels Like Home
From the moment I stepped into Charlotte’s salon, I could see how much love and care had gone into creating a warm, welcoming environment. The cozy yet stylish setup, the attention to detail, and the little touches of personality made it clear that this wasn’t just a salon.. it was an experience.

Bringing Her Brand to Life
As a branding photographer, my goal is always to capture the heart of a business in a way that feels authentic. For Charlotte that meant showcasing:
✔ Her warm personality and the way she makes clients feel at home
✔ The salon’s beautiful aesthetic, a true reflection of her brand
✔ Her skill and expertise, from styling to colour transformations
✔ The little details - scissors, brushes, and hair products that tell her story

Why Branding Photography Matters for Hairdressers
For small businesses like Charlotte Shadrake Hair, branding photography is more than just pretty pictures, it’s about showing potential clients what makes them unique. In a world where first impressions happen online, having professional images that showcase your space, skills, and personality can make all the difference in attracting dream clients.
A Few Favourites from the Shoot
One of my favourite moments from the shoot was capturing Charlotte offering her client a warming hot beverage so she could enjoy her me-time just a little bit more. The attention to detail was beautiful, such a natural yet simple touch that truly reflects her warmth and professionalism.

After Charlotte's client had left the salon we decided to get some shots in her own home space, which really shows more of the person behind her brand. I really loved adding this personal touch to her branding photoshoot.

Book Your Own Branding Shoot
If you’re a hairdresser, beauty professional, or small business owner looking to elevate your brand with beautiful, on-brand imagery, I’d love to help! Let’s create a collection of images that truly represent you and attract your ideal clients.
📩 Get in touch HERE
Her creative Branding - Business branding photography & videography - Headshots & portraits - Surrey & Hampshire
(Camberley, Farnham, Farnborough, Fleet, Woking, Guildford, Aldershot, Alton, Bordon & Winchester)

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